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Market orientation, cultural awareness and performance of multinational firms: A case of multinational firms in Uganda
(Makerere University, 2013-01)
The purpose of the study was to examine the relationship between market orientation, cultural awareness and performance of multinational corporations in Uganda. The study was induced by the low investment rating of ...
The effect of COMESA and the EAC on trade creation and diversion, export diversification, and growth of Uganda's economy
(Makerere University, 2013-11)
This dissertation deals with the effects of COMESA and the EAC regional integration arrangements on the Ugandan economy with respect to trade creation and trade diversion, export diversification into non traditional exports ...